Every product starts as a point.
- Something starts here. Someone at a desk has an idea: a small point appears above their notebook.
- Shape the direction. Three people talk it through at a table, and the point passes between them.
- Give it form. A designer sketches on a sheet of paper; the pencil mark becomes the drawing's origin.
- Make it work. The sketch becomes a system on a large board, and the team reviews its structure.
- Turn structure into something real. A designer and an engineer build it together at a desk with a monitor and a laptop.
- Now it exists. On a laptop the point becomes a line, then an interface, then the finished product.